2008 First Annual Shockoe on the Halfshell
17th Street Farmers’ Market | Richmond, Virginia
The 2008 Shockoe on the Halfshell Event was also a first-time festival for the 17th Street Farmers’ Market. For the visual elements of this piece, my goal was to fuse two of the most prominent staples of Shockoe Bottom – the historic cobblestone roadways and the revitalized Main Street Station – with imagery evoking an oyster festival. The oyster “bed” was in the patterning of the cobblestones and the “flesh” of the oyster was in the shape of Main Street Station, with the main clock in the tower representing the oyster’s “pearl.”
Poster, Flyers and Logo
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